About the campaign
Everyday choices made by ordinary people hold the key to our efforts to reduce emissions and find more sustainable solutions. Zero Emissions Day, also known as ZeDay, has been designed to give the world a break from fossil fuels and to raise awareness about the harm caused by carbon emissions. The goal is to engage people towards more climate-friendly choices in their personal life.
The day is a good opportunity for each of us to think what we can do to reduce harmful carbon emissions. Climate Leadership Coalition invites all organisations to celebrate Zero Emissions Day and organise campaigns for their staff, customers and other stakeholders.
In addition, we will collaborate with schools, cities and sports organisations.
In 2019, ZeDay will be on Saturday. To enable full participation by schools and workplaces CLC kicks off the celebration already on Friday 20 September. Activities include our fall meeting as well as campaigns organized by our member organisations.
Zero emissions Day in Schools
CLC together with Economy and youth TAT, the Finnish National Agency for Education and Myrskyvaroitus-Storm Warning ry invites all schools in Finland to mark Zero Emissions Day on 20–21 September and participate in the ZeDay competition, “We do things coolest”.
Many schools such as Otaniemi Upper Secondary School from Espoo, Sammon keskuslukio high school (SAMKE) from Tampere, Hyria Education from Hyvinkää and Mercuria Business College from Vantaa have already begun preparations for ZeDay.
On Saturday 21 September the main ZeDay school event will take place in the new Otaniemi Upper Secondary School.
The idea of the ZeDay school competition “We do things coolest” is to prepare videos about the coolest climate actions for halving our personal carbon footprint by 2030.
History of Zero Emissions Day
Zero Emissions Day was launched in Nova Scotia, Canada in 2008.
Join the campaign
The campaign is open for all to participate. Please register by 20 June 2019.
Contact: Sari Siitonen, sari.siitonen(at)clonet.fi, +358 40 761 5221
On Zero Emissions day, the City of Espoo will communicate about smart and clean solutions to its citizens in order to make sustainable lifestyle choices more familiar and attractive. The goal is wellbeing in a smart, climate-friendly and safe city where everyday life is easy and natural diversity is nurtured. Espoo’s objective is to be the most sustainable city in Europe now and also in the future. Espoo’s aim is to reach carbon neutrality by 2030.
Helen will encourage families and friends to do a time jump to the year 2050 by playing the game My2050, an adventure about climate change. The game can be played in Kansalaistori, Helsinki or in the Espoo Centre – all the players need are their phones and 60 minutes of their time. In the game a YouTube superstar and climate influencer Niha Bee will guide the players to the future, as she will show them how life is in the 2050´s. Helen is one of the main partners of the game.
IBM and domestic food companies encourage citizens for responsible choices by opening the supply chain and carbon footprint of selected food products. Also, other CLC member organizations, such as VTT, will participate in this challenge.
Municipality of Ii takes its steps towards zero emissions by reducing the food waste. Everyone of us produce approximately 23 kg food waste in one year. That is way too much. In our Municipality we want to make this number as low as possible and during our Food Waste Week (from 9th to 15th of September 2019) Municipality provides different events and competitions to increase residents awareness of food waste and its possibilities – e.g. how you can process further your leftovers.
On Zero Emissions day, Sitra is raising awareness about sustainable lifestyles and encouraging each of us to make smart choices. Test your own carbon footprint and make a plan to reduce it at: www.sitoumus2050.fi/elämäntavat
If you can’t measure it, you can’t manage it” – The Finnish Environment Institute (SYKE) is challenging all municipalities in the Hinku (Towards Carbon Neutral Municipalities) project to get involved in ZeDay by encouraging their citizens to start a climate diet and measure their annual carbon footprint using the Climate Diet calculator (available at ilmastodieetti.fi/climatediet.fi). On Friday the 20th, SYKE will publish the total number of Hinku-citizens who have calculated their footprint between the 1st and 18th of September. Municipalities with the most activity will be celebrated on SYKE’s channels.
Events for CLC member organization staff:
Ilmarinen encourages employees to make better decisions regarding the climate and to improve their work ability. In the summer of 2018, we calculated 20,000 kg worth of savings in carbon dioxide emissions, thanks to 100 active commuter cyclists, who cycled almost 100,000 kilometers. This year, our goal in the nationwide Kilometrikisa campaign is to gather 200 active cyclists and cycle 120,000 kilometers in total. If we achieve our goal, we will provide seasonal maintenance for the participants’ bicycles. As a final boost, we will offer free porridge to all our climate friendly commuters, i.e. employees coming to work by bicycle, foot or public transportation, on 20 September 2019.
Outotec encourages employees to use bicycles for commuting by offering them a season ticket for the Helsinki and Espoo citybikes, as well as providing a citybike parking station on Outotec premises. Outotec also supports the use of public transportation with employer-subsidized commuter tickets. On Zero emission day, Outotec will launch an awareness raising program, including a sustainability blog as well as information packages about the climate impacts of its products and technologies, i.e. positive environmental handprint. Also, on zero emission day the Outotec lunch restaurant will offer a vegetarian menu.
As a part of its Iso Juttu (Big Deal) Climate Campaign S Group will organize a theme week around Climate issues for its staff. During this week the staff is provided with information, examples and workshops on more climate friendly solutions concerning food, living, consumption and mobility.
Stora Enso will encourage its staff to choose a climate-friendly form of commuting – such as walking, biking, rideshare or canoeing. Stora Enso is going to organize a Zero Emissions Day competition for finding the most innovative solutions for daily commuting. The competition is open for the staffs of Stora Enso and Efora Oy. The most innovative solutions will be rewarded on Friday, September 20th.
Vaisala encourages employees to leave their cars home and ride a bike to work on the Zero Emissions Day taking also the final spurt on Kilometrikisa. Free breakfast porridge will be provided to cyclists and the results of the recently renewed Employee Commuting Survey will be published. Sustainable commuting will be further promoted through a Green Office campaign during the week.
Events for schools:
Finnair will provide the winners of the ZeDay Competitions for Schools “We do things coolest” with a visit to the Finnair Kitchen at the Helsinki Vantaa Airport area. Finnair’s goal is to halve the amount of loss of food and plastic waste produced by its catering services by the end of 2022, which also has positive climate impacts. In addition, Finnair will serve winners a lunch and bus transfer.
KONE will provide the winners of the ZeDay Competitions for Schools “We do things coolest” with a visit to our facilities in Hyvinkää. The students will get to know more about sustainability at KONE and have a chance to visit our LEED Gold-certified People Flow visitor center and the elevator factory. The production facility is an energy-efficient, ISO 14001-certified “flagship facility”, where all most complex, customized solutions for the global elevator market are made. In addition, Kone will serve winners a lunch and bus transfer.
St1 will offer students and citizens an opportunity to visit in its Geothermal Heat Project Site in Otaniemi on September 21.
University of Turku will provide the winners of the ZeDay Competitions for Schools “We do things coolest” with visit to the Ruissalo Botanic Garden of the Biodiversity Unit. In the Botanic Garden there will be a guidance concentrating on climate change and, in particular, its impact on biodiversity in the world. In addition, University of Turku will serve winners a lunch and bus transfer.
Registration to the campaign and coordination:
Sari Siitonen, sari.siitonen(at)clonet.fi, +358 40 761 5221